🍎Apple’s AirPods Pro 3 to keep leading the earbud market

  ✴️Apple’s AirPods Pro 3 to keep leading the earbud market ✴️

🍎Apple is expected to stay on top of the wireless earbud market in 2025 with the upcoming AirPods Pro 3, according to Counterpoint Research. The global demand for true wireless stereo (TWS) earbuds is predicted to grow by 3% compared to last year, moving from rapid growth to a steadier pace.

While Apple will likely remain the top brand for revenue and recognition, cheaper earbuds under $50 from other companies are driving more sales, especially in emerging markets.The AirPods Pro 3 are set to keep Apple’s strong position, with high demand expected from current users.

Rumors suggest these earbuds will offer better sound quality and new health features, like heart rate monitoring and possibly temperature sensing. However, their higher price compared to budget-friendly options might limit their growth in sales volume.

Apple is expected to lose a small share of the market this year as brands like Xiaomi and JBL gain ground with low-cost models and strong distribution.Counterpoint notes that the earbud market is starting to resemble the smartphone industry, with longer replacement cycles and demand tied to unique features and regional pricing.

Apple’s strength lies in its premium offerings, but competitors are catching up by offering affordable, quality products. The AirPods Pro 3 are likely to launch in September 2025 alongside the iPhone 17, keeping Apple’s edge in the high-end earbud space.👍